Skip to content
Competitive intelligence for furniture

Your rivals are already moving.Move first.

Qaptic turns every competitor move — price cuts, campaigns, new ranges, demand shifts — into your team’s next move on pricing, sourcing and launch — made before the market reprices, and finished at the shelf, not the dashboard.

See a real sample first →
Trusted by 60+ customers·Scanning 2.1M+ SKUs — every dayNo ERP integration required·GDPR-aligned
Live market scan · your category704 changes today
CasaNordlowered entry dining prices−14%PRICE
Mellow Homerepeated sofa campaign across newslettersCAMPAIGN
Nordlane Homeweak coverage in compact storageGAP
Marketrising searches for small-space diningDEMAND
Furnivaadded 12 new storage productsRANGE
QQaptic AdvisorCAUGHT

Mellow Home is pushing the Lyra sofa hard. Counter-position or match before the next campaign.

Build action brief →
Retailers, brands & manufacturers — worldwide
RFQ ReadyFurniship GroupScandinavian FurnishingVeldt & Vanceahşaprahabitara
In plain terms

Qaptic reads the furniture market every day — so nothing gets past you.

Every day it reads over 2.1 million products across your market — every price, assortment, campaign, demand and trend signal.

No team could watch all that by hand. Qaptic does — and turns the noise into clear, prioritized moves: what to reprice, where to source, which gap to fill, which trend to ride, when to launch.

So you see every shift first — and act while your rivals are still catching up.

2.1M+
Products
40+
Competitors
28
Countries
1.2M+
Changes a day
Qaptic Advisor

Ask your market anything.

The market-intelligence advisor for the furniture industry. Ask Qaptic anything — get an answer backed by millions of live signals across prices, trends, demand and campaigns. Give yourself an unfair advantage.

Qaptic Advisor
Market intelligence advisor · trained on your tracked market
I'm watching your category in real time — prices, campaigns, range moves and demand. Ask me anything strategic, or tap a question below.
Questions your rivals hope you don’t ask
Built for retailers, brands, manufacturers and agents who want to dominate their market.
Proof, not promises

We show our work.Inspect it.

We watch harder than anyone — millions of public signals a day, every rival, every move — and every one is yours to verify, down to the source.

Every rival move — caught and timestamped.

Price cuts, campaigns, range moves, demand shifts — spotted the moment they happen. Explore it yourself, or just ask — and any signal becomes your next move.

See a real scan →
QYour market · live scan12 signals today
CRITICAL
CasaNord · entry dining set €749 → €645 ↓14%
Aggressive cut — 3 of your watched SKUs now priced above market.
product page · 2h ago
inspect →
WATCH
CasaNord · Oslo oak storage bench €449 → €499 ↑11%
Rival raised — your comparable now undercuts them.
product page · today
inspect →
QAPTIC ADVISOR · SYNTHESIS
Thin coverage in compact storage under €600 — yet demand is up +24%. A gap worth sourcing into.
92% confidence · Source: demand + assortment data · trace →
Generate market briefing →Every line traces to a public source.
Why 60+ customers trust Qaptic
2.1M+ public signals scanned every day
Real dataactual prices, ranges and campaigns across your market
Traceable to the sourceopen any number to its public source
Built for furnituretuned to how furniture is ranged, priced and sourced
Privacy by designGDPR-grade protection, wherever your data lives
In their words
+49% by owning the price lead.
We matched our pinpointed products in Price Edge and got alerts the moment a rival dropped below us.
Michael Brown, Head of Pricing
Verified customer result
Months ahead of the bouclé wave.
We caught the trend in Qaptic's demand data and launched before the market — our best-selling range of the year.
Linda Miller, Head of Assortment
Verified customer result
Five ranges sold — first meeting.
We spotted an assortment gap at our #1 dream client, brought a Qaptic brief to the pitch — and that meeting opened an account that's only grown since.
Sunny Leong, Sales Director
Verified customer result
Real market data — free to see

Demand is moving. Most assortments aren't.

We pointed Qaptic at a leading furniture retailer and found 50 gaps where demand is rising and they're barely there — every one measured from public data. Your rivals are one scan away.

Qaptic Market Brief · live scan · a leading furniture retailer
Demand for entry-level sofa beds is up 22% — and they barely stock them.
And it's a pattern: across the entry-level tier, demand keeps climbing while they've barely shown up. Each gap is an opening — and someone takes it first.
Top 3 of 50 gaps · ranked by demand
1
Sofa beds · entry-leveldemand +22% · peaks November
PRIME OPENING
2
Bedside tables · entry-leveldemand +16% · peaks August
PRIME OPENING
3
Coffee tables · entry-leveldemand +5% · peaks August
OPENING
This scan 1,143 products scanned · 50 gaps found · 36 high-priority · 90% confidence
That's one competitor, free. Your scan covers the rivals you choose — their openings, your next move.
What Qaptic catches

Four kinds of move. Caught before you ask.

Price, assortment, campaign, demand — Qaptic watches every front and catches what matters before you think to look. Click one, and watch the signal become the right next move.

QQaptic AdvisorCAUGHT
Caught automatically — you didn’t ask for this.
CAUGHT · PRICE SIGNAL
CasaNord just cut the dining price floor −14% — 3 of your watched SKUs are now above market.
The move: Hold premium, match the entry anchor on the 3 exposed SKUs before today’s pricing review.
Build the action brief →
Furniture trend intelligence

Still guessing the furniture trends?Qaptic already knows.

Qaptic reads the entire furniture market every day — every search, every signal, every rising category — and catches a trend the second it starts to move. You’re selling the winner while the rest of the industry is still waiting for a report. Know what your buyers will be looking for next.

Curved bouclé armchairsdemand index · 6 mo▲ rising
+31%over 6 months · ~8,200 searches/mo with no good answer
6 mo agonow
Also climbing now
arched cane cabinet+22%
round-edge oak sideboard+18%
fluted glass display unit+14%
Live signal · search demand · updated daily
What Qaptic reads, every day
2.1M+products
1.2M+social signals
90k+search terms
20+design & trade magazines
40+suppliers
400+retailer newsletters
The cost of blind spots

Reacting late has a price.

You can't watch the whole market by hand — so most of it moves in your blind spot, and you find out once it's already cost you. That blindness gets paid for twice: the team you put on it, and every move they still miss. Here's the bill.

What you already pay

What manual tracking costs you today

People tracking competitors3
Hours / week each8
Loaded hourly cost60
Manual-tracking cost
≈ €75K / yr
based on your assumptions
Your estimate

What catching moves in time is worth

Margin you’d protect — or markdown you’d avoid — on one timely move5,000
Moves caught / month2
Upside from catching moves
≈ €120K / yr
your estimate · based on your numbers

One side is what manual tracking costs you. The other is what seeing first is worth.

Both figures use your inputs · 3 people × 8 h/wk × €60/h · rough-cut estimate

Estimate only. Actual impact depends on category, margin, timing and competitor movement.

Choose your scope

Priced by market coverage.

Same Qaptic workspace. Different market coverage. Pricing scales with competitor sources, product groups, SKU depth and update cadence.

Focus WorkspaceFrom €2,500 / monthSetup from €1,500Focused tracking for a controlled competitor scope.
Qaptic Advisor core · in every scopeUp to 3 competitor sources2–3 priority product groupsFocused SKU coverageAlerts & watchlists
Most commonGrowth WorkspaceFrom €4,000 / monthSetup from €2,500Weekly tracking across broader categories.
Qaptic Advisor core · in every scopeUp to 6 competitor sources5–6 product groupsExpanded SKU coverageWeekly cadenceExpanded action outputs
Enterprise WorkspaceCustom scopeCustom setup & rolloutFor marketplace-scale coverage and enterprise governance.
Qaptic Advisor core · in every scopeMarketplace-scale sourcesEnterprise cataloguesStakeholder viewsOptional internal data contextCustom rollout & support
Nothing’s charged until we confirm your scope · See full pricing & comparison →
Enterprise readiness

Built to be checked.

EU-hostedEncryptedYou own your dataGDPR-aligned
About the product

No. It's an ongoing market tracking workspace. Setup defines the market sources, categories, signal surfaces and cadence; recurring monitoring runs from there.

Public prices, campaigns, newsletters, assortment changes, product movement and demand signals across your market — sourced and timestamped.

No. Qaptic starts from public market signals. Internal data can be added later only if it sharpens a decision.

Yes. A scan begins with a focused market source set, selected categories and the product areas that matter most commercially.

Yes. Every recommendation links back to the observable signal that triggered it — source, category, timestamp. You decide what to act on.

No. Qaptic adds an external market layer around competitor movement, pricing pressure, gaps and campaigns that internal tools can't see.

Category, pricing, buying, sourcing, e-commerce and marketing teams — at retailers, brands, manufacturers and the agents & distributors selling into them.

Price moves, campaign pressure, assortment gaps, demand signals, RFQ opportunities, content angles — each ending in a recommended next move.

Security & data

In the EU — your data stays within EU infrastructure.

Yes — in transit and at rest.

Qaptic is GDPR-aligned: your data is hosted in the EU and you own it.

You do — your data, and every output Qaptic produces from it.

Start with a scan

See the move.Make it first.

The market moved again today. One scan, and you’re the one acting on it first.

Start with a focused scan of your market, categories and signals — then turn the findings into your next move on pricing, sourcing, range and launch.

See a real sample first →
Public market signals·Selected categories·Decision-ready output