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Module 02 · Market Pulse

Your whole market,on one screen.

Market Pulse gives you the live state of your market every day — who's moving, where prices sit, what's rising. Stop stitching it together from ten tabs.

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What Market Pulse observes

One live screen replaces the weekly state-of-the-market deck teams rebuild from ten tabs by hand.

Movement across the field
Aggregate

Pulls every tracked competitor move into one category-level view — direction, campaigns, demand, critical events.

What deserves attention
Rank

Scores movement by commercial impact so leaders see the few things that matter, not the noise.

The next move
Brief

Qaptic Advisor turns the week's movement into a review-ready read before the meeting.

ReadsCategory movement · campaigns · demand · CadenceDaily

Real product output

What Market Pulse puts on the table.

Category direction · dining · last 30 days
01Oak dining tableslistings up across 4 rivalsRANGE
02Warm natural finishesrotating into hero positionsTREND
03Nordlaneextended oak dining · 12 new SKUsRANGE
Oak dining momentum building across the field — bring it to this week’s category review.
What your team gets
A live market overview
Direction, campaigns, demand and critical moves in one place.
Impact-ranked movement
The few things that matter, not the noise.
A review-ready briefing
The week's movement, summarised before the meeting.
Critical-move alerts
The events that can't wait for the weekly review.
With Qaptic Advisor

The market overview becomes a question your team can act on.

Module intelligence

Category movement · campaigns · demand — passed into the shared market model.

Advisor question

“What moved across my category this week?”

Commercial answer

Oak dining momentum building across the field — bring it to this week’s category review.

From market input to commercial action

From the whole market to the movement that matters.

01 — Input
Reads the whole field

Every tracked source, category and campaign, daily.

02 — Interpretation
Aggregates the movement

Direction, demand, campaigns and critical events in one view.

03 — Output
Ranks by impact

Scores each move so the few that matter rise to the top.

04 — Action
The team’s next move

Review your oak coverage before the seasonal reset.

Relevant workflows

The Monday-morning read, on both sides.

Retailers & brands

Question
“What moved across our categories this week?”
Market Pulse intelligence
Category movement · campaigns · demand
Commercial result
Walk into the Monday meeting already knowing what moved.

Manufacturers & suppliers

Question
“Which demand shifts are heading for our order book?”
Market Pulse intelligence
Category movement · campaigns · demand
Commercial result
Spot demand shifts before they reach your order book.
Evidence & inspection

See what moved — and what shaped the priority.

Observed movementThe category, price and campaign activity behind the overview.
Category coverageWhich parts of the market the read is drawn from.
Historical momentumHow this week compares with the weeks before it.
ProvenancePublic market data only · updated daily.
Turn this intelligence into your next move

See what Market Pulse finds in your market.

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